Effective and Last Updated May-27-2016
This website is owned and operated by Lakeridge Dental. We are committed to protecting the privacy of our visitors while they interact with the content and services on this site (the "Site"). As a practice and organization comprised of dedicated professionals, we understand, as people, the important issues regarding online privacy, protection of personal information, and striving for the most secure networks and electronic communication systems possible.
1) Information Collected
We collect two types of information from you: i) information that you voluntarily provide to us (e.g. through a voluntary registration process, sign-ups or emails); and ii) information that is derived through automated tracking mechanisms.
Voluntary Registration Information
Voluntary Information for Services and Features
We also collect personally identifiable information when you choose to use certain other features of the Site, including: i) making electronic payments (as and if available), ii) consenting to receive email or text messages about upcoming promotions or events, iii) requesting/consenting to receive email, iv) participating in any patient information systems we may provide (if any), iv) commenting on articles, and others. When you choose to use these additional features, we require you to provide your "Contact Information" in addition to other personal information that may be required to complete a transaction such as your phone number, billing and shipping addresses and credit card information. Occasionally, we may also request information such as your account preferences and demographics which will help us better serve you and our other users in the future.
Most browsers allow you to control cookies, including whether or not to accept them and how to remove them. If a user's system is idle for a defined time, the cookie will expire, forcing the user to sign in again to continue their session. This prevents unauthorized access to the user's information while they are away from their computer.
You may set most browsers to notify you if you receive a cookie, or you may choose to block cookies with your browser, but please note that if you choose to erase or block your cookies, you will need to re-enter your original user ID and password to gain access to certain parts of the Site that are controlled or accessible only by proper log-in procedures (such as when using a patient information system, scheduling an appointment, or other similar activities).
2) Site Referrals
Certain areas of the Site may include electronic referral forms. If the feature is activated, you may choose to invite colleagues/friends to visit Lakeridge Dental Site by sending invitation emails via the invite feature (if any such feature is installed). Our Website stores the email addresses you provide so that the respondents may be added to optional social networks, confirm orders/purchases and also to send reminders of the invitations. If utilized at any point in the past, present or future, Lakeridge Dental has not, does not and will not sell these email addresses or use them to send any other communication besides invitations, invitation reminders or other prudent bulletins (including newsletters). Recipients of invitations, newsletters and other such content may contact Lakeridge Dental to request removal of their information from our database.
3) How We Use Your Information
Lakeridge Dental only uses your personal information for the original purposes it was given. Your personal information will not be sold or otherwise transferred to unaffiliated third parties without your approval at the time of collection. Lakeridge Dental will not disclose, use, give or sell any personal information to third parties for any purposes other than to our providers and other third parties who need to know in order to deliver services on behalf of Lakeridge Dental, unless required to do so by law. Further, Lakeridge Dental reserves the right to contact you regarding matters relevant to the underlying service provided and/or the information collected.
Please note that personally identifiable information is used only to provide you with a more enjoyable, convenient online experience and to help us identify and/or provide information, products or services that may be of interest to you. We use your personally identifiable information to support and enhance your use of the Site and its features, including without limitation: fulfilling any appointment requests, providing customer service; tracking emails, email invitations and other communication you send; and otherwise supporting your use of the Site. Lakeridge Dental may use your personal information for target advertising based on things such as region, company profile, interests, services offered, et cetera.
We may permit certain trusted third parties (such as server administrators) to track usage, analyze data such as the source address that a page request is coming from, your IP address or domain name, the date and time of the page request, the referring Web site (if any) and other parameters in the URL. This is collected in order to better understand our Web site usage, and enhance the performance of services to maintain and operate the Site and certain features on the Site. We may use third parties to host the Site; operate various features available on the Site; send emails; analyze data; provide search results and links and assist in fulfilling your requests for services.
Also, we may share personally identifiable or other information with our subsidiaries, divisions, and affiliates. We may transfer personally identifiable information as an asset in connection with a proposed or actual merger or sale (including any transfers made as part of an insolvency or bankruptcy proceeding) involving all or part of our business or practice, or as part of a company reorganization, investment sale or other change in control.
Lakeridge Dental may disclose Contact Information in special cases where we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be violating our terms and conditions of use or may be causing injury or interference with our rights, property, our patients, clients/customers or anyone who could be harmed by such activities.
WE ARE NOT LIABLE OR RESPONSIBLE FOR THE PERSONALLY IDENTIFIABLE OR OTHER INFORMATION YOU CHOOSE TO SUBMIT IN PUBLIC AREAS, BLOGS, OR FORUMS SUCH AS A BULLETIN BOARD, CHAT ROOM OR ANY OTHER PUBLICLY ACCESSIBLE AREA OF THE SITE, IF AND AS ANY ARE OFFERED BY LAKERIDGE DENTAL, AT ANY POINT IN THE PAST, PRESENT OR FUTURE.
4) How We Protect Your Information
We are committed to protecting the information we receive from you. We take appropriate security measures to protect your information against unauthorized access to or unauthorized alteration, disclosure or destruction of data. To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we maintain appropriate physical, electronic, and managerial procedures to safeguard and secure the information and data stored on our system. While no computer system is completely secure, we believe the measures we have implemented reduce the likelihood of security problems to a level appropriate to the type of data involved.
5) Third Party Advertising
From time to time, Lakeridge Dental may engage in partnered advertising, product announcement, and other industry- or professional type announcements. Any such advertisements, product announcement or partner bulletins appearing on this Site may be delivered to you by Lakeridge Dental or one of our Web advertising or promotion partners (such as a pharmaceutical company). Our Web advertising partners may set cookies. Doing this allows the advertising partners to recognize your computer each time they send you an advertisement. In this way, they may compile information about where you, or others who are using your computer, saw their advertisements and determine which advertisements or promotions are clicked. This information allows an advertising partner to deliver targeted advertisements that they believe will be of most interest to you. Lakeridge Dental does not have access to or control of the cookies that may be placed by the third party advertising servers of any ad partners.
6) Accessing and Updating Your Personal Information and Preferences
We will provide mechanisms for updating and correcting your personal information for many of our services. You may modify or remove any of your personal information at any time by logging into your account (if such services are available) and accessing features such as "edit an account."
7) E-mail Choice/Opt-out
If any user who receives an email from the Site and would prefer not to receive such communications in the future, he or she can do so by following the instructions in the emails. In addition, you may send an email to firstname.lastname@example.org. We will make commercially reasonable efforts to implement your opt-out requests promptly, but you may still receive communications from us for up to ten business days as we process your request.
8) Children's Privacy and Parental Controls
We have no need for information from minors ("minors" being defined as a person under the age 18), and do not solicit any personal information from children. Individuals under the age of 18 are authorized to use this only for information purposes and under proper adult or parental supervision. Parents should be aware that there are parental control tools available online that can be used to prevent children from submitting information online without parental permission or from accessing material that is harmful to minors. They should also be aware of legislative guidelines governing children's online privacy. .
Any other use by any minor, for any reason and unless specifically as outlined here, is prohibited.
9) Disclaimer to Security
10) Notification of Changes
11) Contact Information